Who shows up
to send it.
Yamaha headlines the Rally Series. BFGoodrich title sponsors Throttle Fest. Red Bull powers drag racing. Coca-Cola and Pepsi pour at every event. Western Power Sports and Uncharted Society fill out vendor row.
Destination Yamaha partnership. Fleet sponsor and presenting sponsor of the Rally Series.
Tire sponsor across the rental fleet. Title sponsor of Throttle Fest Labor Day.
Drag racing series sponsor. Presenting sponsor of The Original Freedom Fest.
Concessions partner for The Grille and event vendor row.
Event-day beverage sponsor with co-branded cooler stations across the property.
Parts and accessories supplier. Vendor presence at most racing events.
Apparel and gear partner. Co-branded merch in the IMR shop.
4,300 acres.
A hundred thousand riders.
One brand on the banner.
Title sponsor an event, fleet sponsor a class of rentals, concession sponsor the beverage program, vendor sponsor a row at Throttle Fest, or take the headline slot for a full calendar year. We send a media kit on request.